Contracts vary widely on how they outline the products covered by your licensing agreement. It is best to be as clear as possible both on what is covered, and what royalty rate applies to each covered category. (We talk about royalties in Section 2.)
The following language would be a very inclusive set of categories. All but #1 (the game itself) could be left out of the license if you want to reserve the right to negotiate separate agreements later, as needed.
In consideration of the payment by PUBLISHER of the Royalties as described in Section x, for the term of this Agreement DESIGNER grants to PUBLISHER all rights to the following:
When considering whether to include a category or not, look at what the publisher currently does with their games. If they never create promotional items like clothing (#4), do they need those rights in this contract? Spin-off books and movies (#5) are rare, but have happened. Do you want to negotiate your royalties for them now, or when you have a hit game?
A basic reservation of rights clause states that if a right has not been specifically granted by the contract, then the designer has retained that right. This can allow you to negotiate separate terms if, say, some new technology emerges.
DESIGNER retains all rights and title in and to GAME, subject only to the rights specifically granted to PUBLISHER under this Agreement.
If you are not granting your publisher rights to the full list of products above, you might also want to explicitly list them as rights that you are retaining.
The Authors Guild has added this text to its model contract (we have modified slightly to make it fit games). Game designers might want to consider something similar.
For avoidance of doubt, DESIGNER reserves the rights, and PUBLISHER has no rights to, reproduce and/or otherwise use GAME in any manner for purposes of training artificial intelligence technologies, unless PUBLISHER obtains DESIGNER's specific and express permission to do so. Nor does PUBLISHER have the right to sublicense others to reproduce and/or otherwise use GAME in any manner for purposes of training artificial intelligence technologies without DESIGNER's specific and express permission.
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